ROSA SANTANA

Senior Art Director & Information Designer

Designing visual systems that bring clarity to complex communication.

Over the past decade I’ve worked across Australasia, Europe and Central America, helping organisations transform complexity into clear, enduring design systems.

Returning to Wellington, New Zealand · Available from August 2026

01 / HRIDAYA YOGA

Global Publishing Systems

Visual curriculum maps, multi-language layout blueprints, and core brand architecture for a global yoga and meditation community.

02 / TAG

Agency Design & Brand Communication

Independent creative execution, regional agency accounts, and visual storytelling frameworks for environmental conservation.

03 / COMMON LEDGER

Information Architecture

Re-architecting complex financial information into intuitive digital products, interfaces and communication systems.

04 / FULP

Brand Identity & Editorial Design

Developed a complete visual identity and editorial system, creating a cohesive brand language across print and publication touchpoints.

Visual Explorations

An unhurried archive of sight and study. Medium-format film photography, environmental textures, and raw sketches recorded simply to remember how to look.

Screenshot 2026-06-27 at 7.56.53 PM-EDIT


I design editorial systems, visual identities and information architecture that bring clarity to complex communication.

 

Over the past decade I’ve collaborated with publishers, agencies and purpose-driven organisations across New Zealand and internationally.

 

After a year living in India, I’m returning to Wellington while continuing remote work for Hridaya Yoga and reconnecting with the local creative community.

 

 

 

ABOUT ME >

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